ampm’s new secret menu app on facebook
This is a Sponsored Post written by me on behalf of ampm. All opinions are 100% mine.
It’s always interesting to see the new and different ways businesses try to grab the attention of the modern day, tech-savvy consumer. It’s a monumental task to say the least since we’re all inundated with ads on a daily basis and have become a bit jaded toward these types of attention grabbing campaigns. Take for example the secret menu feature on ampm‘s facebook page. For those that don’t have a local ampm, they’re a convenience store that offer late night dining for those that get the munchies at 2 in the morning. Their sandwich offerings are basically self-serve so you’re free to be creative with your creations.
Now back to the facebook page – I’m all for “Liking” your favorites places and such but I hate those extra applications that ask for authorization to access your personal info. And unfortunately, ampm‘s secret menu tab is one of those privacy invading applications. Not a smart way to build trust among your fanbase. It’s a big “fail” in my book. Plus the secret menu app is just a fancy recipe book that simply lists some tasty sandwich creations. Take the Chili Conquistador for instance, which I do admit, looks pretty good. The Chili Conquistador includes a burger, chili and Spicy Funyuns. I think the Spicy Funyuns would actually go great with a burger. I would love to try it the next time I’m at ampm.
But as for the secret menu app on facebook? I like the whole concept of a secret menu but ampm needs to rethink the way the want to collect info on their customers.
For those that are curious about the secret menu, just head on over to their facebook fan page to check it out. Also, they’re unveiling five more secret menu items on the following dates: 7/26, 8/2, 8/9, 8/16, 8/30. And then on August 2nd, fans of ampm will be able to create their own versions of their favorites right on their facebook page.
Anyway, let me know what you think of the new secret menu app. got a favorite menu item? post ‘em in the comment section of this blog post!


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